Android Application Makes Your Next Business Card Virtual!

Suppose, you have collected a stack of business cards from many people; and it became a pile on your desk until you are going to a new conference or deciding about a new deal with the person. Or those cards may tear the seams from your wallet.

Sometime we toss old card in the dustbin, but business card always play a good role as network tool, especially for business networking tool. If we chuck it, we may lose a good network.

But there is good news for business people that a printed business card can be a virtual one in the mobile. As more people began to carry smartphones, they would begin to ditch paper cards in favor of swapping digits. Yes it is possible because android made it feasible for smartphone users. It would one of useful Android Application in term of its utilization.

Market analysts are also saying, business cards are on the way to death. Now it has foretold the end of the traditional one. Of course, we have to mention, some people say that reports of the business card's demise have been exaggerated. But we must agree, going virtual is finally a realistic alternative in case of paper cards.

Although the paper made business card is still alive and kicking hand to hand, it should become extinct someday. You rarely look at those cards which are tearing in your wallet. Then what is the meaningful point?

In the age of electronic message-centric business communication landscape, people have a need for virtual card alternatives. Google Android operating System is finally making it viable. This Virtual card app offers a number of advantages over the paper card. As it is run in your Android smartphone, you don't need to carry it in your pocket. You can't run out of them, they automatically update, and perhaps most importantly, they can instantly hook into your social graph. So let's wait for the day when a business card is made of pixels and bits rather than ink and paper.

In the phenomenal growth of the smartphone market, Android is showing its performance since its inception. Sometime we find that Android is gaining on other smartphones. So it is all about to wait for time to see the Android's alluring prospect and magnetism.

Apart from in-built features in Operating System, third party Android Application development is also playing a major role in the smartphone technology world. And it is true that building innovative and far-reaching android applications always requires highly skillful and experienced Android application developers. From the day of Android's beginning, various reputed Android Development Companies in India have been working on Android SDK. But for a scalable application development one must select a development company who can meet the increasing demands of clients at an affordable rate.

Contact Rapidsoft Technologies for more details on
Android application development company, Professional Android Application Development

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Android Application Development - 5 Major Business Benefits of Android App Developer For Hire

There are a number of mobile platforms and smartphones available in the market that are sure to make a huge impact on your business development and functioning. But there are few that stand out from the crowd and Android is one of them. Android application development is one such process that can help you in your business.

So here are some of the main 5 benefits of Android Application Development:

Low Budget high returns:

Android is a minimal investment platform with no expensive licensing fees and you can get down for Android application development with minimum expenditure. The basic costing can be divided into development and testing expertise, royalty fees and test devices.

Ideal for Companies New To Mobile:

Java is the basic language that Android applications are written on and this is one of the most trusted and robust languages to develop apps on. This way Android becomes highly effective and trustworthy. Due to the booming economy and plentiful availability of Java developers Android application development gives a nice opportunity to businesses to grow and develop.

Various Distribution Mechanisms:

There are a whole lot of ways through which you can distribute your Android applications. You can distribute to any number of third party stores, most notably Google's or you can create distribution channels of your own to sell and promote them. Since the market is open and there are a lot of options available there are no problems of any kind of monopoly or facing of stringent rules that are against your benefit.

Open Source and Cost Effective:

Android is an open source platform where you don't need to spend a fortune on getting the license to work on, the royalty is free and so there is no constriction. And since the basic SDK structure is open source the updates are all available to anyone and you can also provide the feedback on it. The entire platform is available for customization and thus you can monetize your apps and its extremely good for handset manufacturers and wireless operators.

Inter-Application Integration:

Android application development is also very well suited for Inter-Application Integration. If you have a set of application and want to integrate them or cross-promote them then Android is the right choice. It creates a tightly knit relationship between applications and creates a work friendly experience.

Abhimanyu Sharma is Android app developer at IndiaNIC. If you are looking for any kind of mobile application development that you want to monetize or create a cross connectivity then Android application development is the option to consider. For more information contact us.

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Android Smartphones Ready for Business - Creep in With Mobile Workers

Android is in the workplace. There has been recent news of organizations testing iPhones, iPads and Androids in the corporate environment, with many IT departments realizing that either employees are buying these preferred devices and feel more productive on them, or for some situations, there may be upside in having more open platforms with easy-to-use inputs and interfaces. In general, Android provides a more open platform, giving IT departments the ability to integrate their own apps more easily.

Enterprises want control

Security of data and networks is top priority. With a robust enterprise mobility platform and client for the Android, organizations can control which networks are offered, whether vendor-defined or their own. Directory updates should be pushed out automatically taking advantage of OTA functionality. A connection manager client should run in the background, and depending on the prioritization of networks for the device profile, can notify a user when an appropriate and safe Wi-Fi hotspot is available.

Connectivity can be managed and controlled for those networks. A good reporting tool can provide reports showing the number of sessions, usage statistics and service quality information for improved help desk response. With a connection manager set up for dealing with multiple screens and logins with free Wi-Fi vendors, users can connect seamlessly to these "free" hotspots that have been vetted and approved, ensuring a quality connection.

Enterprises want to support what's easy

With enterprise mobility services, IT departments can provision, deploy and manage the Android phone, like the laptops. An Android client profile, controlled through the cloud services, should contain information on what networks the user will be able to connect to as well as information on how users should connect. An organization can ensure that its unique policies and procedures are followed before accessing Wi-Fi networks and be more proactive in moving users to lower-cost networks.

If an enterprise works with a good network connection aggregator, then Android users will have access to thousands of Wi-Fi locations across the globe, as well as in-flight access. All access is consolidated into a single relationship, meaning that organizations don't have to manage multiple carrier relationships or deal with individual users charging back service expenses whenever they travel.

Enterprises want cost reduction

Controlled access to Wi-Fi can help prevent unintentional roaming costs or data downloads from the more expensive 3G networks. Not only can Wi-Fi have higher connectivity, but it's also more available in places for business travel - airports, hotels, convention centers, areas that often have weaker 3G signals. Moving users to Wi-Fi networks can provide a cost savings advantage as more carriers move away from unlimited data access.

Enterprises want end-user productivity

Android, like the iPhone and iPad, has become a "people's choice." New devices, OS updates and apps are coming out constantly. Users have voted with their time and usage, connecting more often and downloading more data (link to Android data stats). As smartphone shipments overtake PCs, mobile devices move to become the dominant computing platform for mobile workers.

Mobile workers want to use a device that helps them be more productive; not necessarily the device that IT is offering and they are willing to pay for it. With a robust connection management tool, users can connect more quickly and easily, resulting in a better, more consistent experience.

There may be many instances where the connection quality and throughput offered by 3G does not match the needs for the applications that enterprise organizations want to leverage on a smartphone (e.g. VoIP). Leveraging Wi-Fi as an alternative may be an easy way to get the throughput and latency required for high bandwidth applications. Wi-Fi can also improve productivity when users are downloading email, trying to get caught up as quickly as possible.

The Android smartphone is predicted to be a dominant player in the smartphone market and has started to make inroads as a mobile workforce device. Corporate IT departments can now find solutions in the market to manage Android as an enterprise-ready device.

See how easy it is to manage the Android smartphone in the workplace: http://www3.ipass.com/mobile-employees/android/

iPass Inc. changes the economics of enterprise mobility for your organization and radically improves the connectivity experience for internet users. We give IT more visibility and control to contain and reduce mobility costs, maintain security and get your mobile workers online faster and easier - anywhere. Find more trend information on enterprise mobility, mobile device and smartphone cost reports at: http://www3.ipass.com/about/news-room/mobile-workforce-report/

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So You Want to Start an Online Business Part Two - Analyzing Keywords

Analyzing Keywords

Continuing on from Part One of 'So You Want to Start an Online Business'; we will be taking the list of keywords you have developed and further expand, eliminate and analyze each one. The end result will be a solid set of keywords and phrase that will greatly improve your chances of top placement on the search engines in your chosen market.

If you followed through with the exercises from Part One you should have a good solid list of keywords to work with. If you don't; please go back to Part One of this article and develop the keyword list first. Your list should consist of every possible relevant keyword for your market; including very general to very specific keywords.

So lets get down to the analyzing.

A free tool that I have used over and over is called 'Good Keywords' and is available for download at www.goodkeywords.com/products/gkw. Go get this first as we will use it extensively for this part of the project.

Developing your keywords is the most important part of building your online business. The keywords you choose are vital to your success. Choosing top keywords that generate too many search occurrences; and that are too competitive will make it very difficult if not impossible for the average person to obtain top level placement on the major search engines. Choosing keywords that receive too little search volume will get you too the top of the search engines; but since nobody really searches for these keywords; you won't receive any traffic. Therefore; I can not stress enough the importance of choosing the right keywords. Spending a lot of time doing research and brainstorming for this part of your online business will pay off ten fold in the end results.

So how do we analyze keywords? We analyze them one at a time. It will seem a bit tedious but pace yourself; take breaks if you need to; walk away from it and come back later.

We'll start with the list you developed in Part One of this series. When you open the 'Good Keywords' tool; you are presented with a menu. From this menu choose 'Keyword Suggestions'. This will open another window in which you can enter your first keyword in the box provided. Below this box you'll see an option 'Research Using'. Here you can select the engine you want to retrieve data from. Overture US should be the default. If it isn't then lets choose Overture from the drop down list. Depending on how you plan to market your website you may change the 'Research Using' engine. I'll discuss this in more detail in an upcoming article on Marketing Your Website For Performance or PPC.

For the purpose of this exercise lets enter the keyword phrase 'Santa Letter' and click on 'Go'. Sometimes you'll receive a message 'lookup failed'. This is normal and simply means the server is too busy. If this happens just click 'Go' again until you receive results in the right hand window. From my search I received 92 results. You will see from the list that there are many variations of the phrase Santa Letter. What you see are recent incremental results from Overture's database of any searches containing the keyword phrase 'Santa Letter'. The number to the right of each keyword is the number of times that particular phrase has been search for in the past 30 days on Overture.

Now if you were to have compiled a list of keywords for this phrase prior to using this tool then you may already have some of the returned keywords in your list. That's good! That means you were thorough in your research of keyword phrases.

Now let have a look at the list to see what keywords are relevant for us. I am looking for keywords for a campaign or website offering Letters from Santa for children or loved ones at Christmas time. Right away I see one phrase that is 'free from letter Santa'. This is not a phrase I am going to want to use as I am trying to sell a service of providing letters from Santa for a fee. So you can see that not all the results will be relevant to our particular website. What we will do is go through the list and select the ones we want. First; let's go back to the main menu for the Good Keywords tool. We'll click on 'Keyword Organizer'. In the window that opens select 'Keyword Set Menu' and then click on 'Add Keyword Set'. Now in this window type 'Santa Letter' and click OK. This will create a new Keyword set and give us a place to store our keyword research for this particular phrase.

Now going back to the 'Keyword Suggestions' windows; hold down the Ctrl key on your keyboard. You'll see one on the left and right side of your keyboard on the very bottom row. While holding Ctrl down; with the mouse; click on a couple of keywords you want to include in your keyword list. Just for the purpose of this exercise we'll select 'letter Santa' and 'from letter Santa'. The selections will be highlighted if done correctly. Using the right mouse button, right click on your second selection; go to Copy to Organizer and select 'Selected Keywords'. Using the drop down menu; select 'Santa Letter' and click the OK button. This will copy only the keywords you've selected to the category 'Santa Letter' in the Keyword Organizer' tool. To verify this; lets go back to the Keyword Organizer for a minute. Click on Santa Letter and you'll see your keywords. This gives us a means of keeping track of only the keywords we want while eliminating some of the confusion from a massive list. Normally; for your own list; you would repeat this process for each of your keywords and keyword phrases you've chosen. For the purpose of this exercise we'll only use those two selected phrases.

Okay so if your still with me; lets go back to the 'Keywords Selection' tool where you should still have the list of keyword results for 'Santa Letter'. Using the mouse; lets double click on 'letter personalized Santa' in the list.

What happens? Double clicking this keyword causes the tool to resubmit that one particular keyword back to Overture to be analyzed. The result is a deeper analysis returning variations of that particular phrase. You will likely have fewer results than your initial search; however this is a crucial part of keyword analysis. You can do this step for any keyword in the list but for instance if you try it with the top keyword the result is actually the same as the original result. Why? Because it is the same two words just in reversed order; therefore the tool will return the same results.

People who omit this part of the keyword building process miss out on huge niche market opportunities.

Now again; as we did before you may right click on whichever keywords you'd like to add to your list and copy them over to the keyword organizer tool. Since this is only an example and we've already covered that I don't feel it's necessary to repeat this process. Also; you can and should continue your research by double clicking any phrase you've added from this new list. I personally follow each and every relevant phrase right until the end where no further results are returned. Be sure to continue to add each new keyword to the 'Keyword Organizer'. This will be your final list that you will use when building and marketing your site.

Now I'm sure you have some questions at this point concerning keywords. For example; how many keywords can I use for my website. Opinions will vary. I have seen recommendations of using a maximum of 25 keywords. Keep the following in mind.

A big part of optimizing your website for top placement in the search engines will be the relationship between 'content' and keywords. This is referred to as 'Keyword Density' and will be the topic of the third installment of 'So You Want To Start An Online Business'. Basically what it refers to is using your chosen keywords in the content of your website; in optimal places and also in a number optimal occurrences. It is possible to use a keyword too much and will actually hurt you in your placement with the search engines. No keyword content in your website or too little also hurts your site; as does having keywords in the wrong places. There are plenty of tools available that will guide you through this process. One of the more popular is IBP or Internet Business Promoter and can be found by doing a search.

In the meantime; continue the development of your keyword list; analyzing results as deeply as possible.

In the next article we will discuss keyword density. You may think this is a bit premature as you haven't even started building your website; but trust me; this is another common mistake people make. It is much easier to have a flowchart to follow when building your site than it is to go back and make changes that allow proper keyword density later. Unless you're a programmer; then you'd have no troubles. Otherwise; spend some time optimizing and refining your keywords; and stay tuned for Part Three.

To Your Success;

Joseph Murray

Joseph Murray is a professional online retailer working full time since April 2006. The current project Ai Tech World is his second online venture; the first operating successfully since 2002.

www.aitechworld.com

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Business ideas are dead; chase after market opportunity

In my previous blog post titled “How making money changed my perspective on startup ideas“, I argued that business ideas don’t have a lot of value in isolation. It is the market opportunity coupled with good execution which generates value and revenues. In this post I want to go one step further and argue that most successful (software) companies got there by chasing a market opportunity and not by having a unique business idea.

Take example of any successful software company and you will find that their business idea was not unique. You say Facebook, I say Friendster. You say Google, I say Altavista. In fact, I think citing such examples is not a good idea because odds of a startup achieving a billion dollar valuation (and becoming a brand) are close to none. I am more interested in knowing how the “long tail” of software companies achieve million dollar plus revenues. That’s a realistic, achievable target and the odds of your startup becoming a Fortune 50000 business are much higher than it becoming Google. So, we should drop the dreams of IPO (for now), let’s just see how businesses make million dollar revenues.

How software businesses achieve million dollar revenues?

Go to Inc’s listing of 5000 fastest growing companies and sample a few company descriptions. For software hackers, go and study Inc’s listing of fastest growing software companies. What do you learn from this list? I realized two main patterns:

• I only recognized a few companies there (apparently you don’t need to be on TechCrunch in order to be successful)


• I did not see many “unique” business ideas here (all operate in generic industries such as backups, SEO, encryption, sales automation, etc.)

Almost every software company in that list is chasing a generic, huge market opportunity and executing really well. They have a 1000%+ growth rate today because they chose the market wisely and provided a solution that people wanted. They are not making millions today because they had a crazy good idea.

So, what’s the key point?

My key point here is that instead of coming with a business idea and then trying to validate it, why can’t you work backwards. Why can’t you first choose a market and then come up a solution to ease a recognized pain in that market. Even if you don’t make millions or achieve a spectacular growth rate, you will be at least profitable because your market is large and has people who are already spending money (I’m assuming your solution/product is good!). This scenario of slow growth and profitability in an already validated market is much better than the scenario in which you have one in a million odds of achieving hockey stick growth because of your new, revolutionary idea.

Key lesson: choose a market/nice first, come up with “idea” later. And then, execute really well and persevere for years before hitting million dollar revenue!

Possibly related posts (automagically generated):

• How making money changed my perspective on startup ideas
• How to find startup ideas that make money
• Growth startup v/s lifestyle startup: why should there be a difference at all?

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